MY.GAMES announces that War Robots, the flagship mobile shooter created by its in-house studio Pixonic, has surpassed 250 million registered players across all platforms. The game is currently available on the App Store, Google Play, and Steam.
War Robots celebrated its ninth anniversary in April 2023, has generated more than $750m in lifetime gross revenue, and continues to be one of the world’s biggest tactical shooters on the App Store and Google Play.
The past year has seen more than 30 million new players join across all platforms, marking a 40% increase year-on-year. 2022 was also the most successful year for War Robots in Google Play, with almost a 50% increase in installs compared to 2021.
War Robots players hail from every country in the world, with the United States representing the highest number of installs. The team also explores the potential of developing markets, including India and Mexico, which doubled their revenue share year-on-year. Mexico now accounts for almost 7.5% of all Android-derived revenue, making it War Robots’ second-largest market on this platform. Both India and Mexico also rank in the top-5 for lifetime installs on Google Play.
To achieve and sustain these numbers, the War Robots team always strives to keep things fresh by experimenting with new updates and gameplay features. War Robots receives nine updates every year, packed with new features and content. In 2020, the game received a full graphic remaster and was featured in an Apple Event. In 2022, a leaderboards feature was introduced, and in 2023, it added a PvE mode — something that’s rarely seen among PvP mobile games.
"One of the key factors in the steady and continuous growth of any game is the team's ability to experiment," said Boris Burangulov, Executive Producer of War Robots. "It may sound easy, but all this demands not only bravery and foresight, but also a rare ability to admit one's mistakes and grow from them. We made a team that has it all."
Thanks to the team’s efforts, War Robots has built an active community of millions of players, with over 6 million of these having been with the game for 2+ years. Over 2.5 billion matches have now been played throughout the game’s history.
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